Digital Marketing Remix

Your daily dose of what's now - and what's next - in B2B marketing.

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Don't Be Afraid of Digital -- Best Practices Still Apply

Posted by Jill Baker on August 28, 2014 at 11:30am 0 Comments

I used to park at the edge of Chinatown and walk to the highrise where I worked. The garage spiraled upward, wending its way through the cavity of an old building supported by a profusion of concrete pillars. Spaces were tight, and it’s a wonder I didn’t clip the corner of the old square wagon that I drove. 

More than a few times I ended up crammed next to a spanking new sports car, and by getting out of mine, I would trigger an alarm: “Step away from the car. This car is protected by…


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